Accessorize My Outfit

March 27, 2014

Recently Emma, the lovely lady behind Accessorize My Outfit got in touch so I would try out her new website and maybe help her promote it. I had a look and the concept was very interesting,  aimed at anyone who needs to (you guessed it) accessorize an outfit.

How many times have we bought a dress for an occasion and have no clue how to accessorize it or simply don’t have the time to trawl all the shops in town? Emma’s idea is aimed at situations like this and all you have to do is upload a photo of your outfit, fill in some details and sit back, while the Accessorize My Outfit team searches their UK artisan database for the best options. I liked the idea a lot because I think it’s very important to support small businesses, after all in rough economic times, they are the life saver of many families. The service is totally free for the user and there is no obligation to buy the suggested accessories if you don’t like them.

I asked Emma a few questions about her project, as I always find it inspirational to hear the stories behind the creative process of starting a new business. I always hope that stories like this help other women feel empowered by these examples of success, to go out and start their own projects.

1- When did you start your business?

Accessorize My Outfit officially launched on the 30th of January 2014.

2- What gave you the idea for Accessorize my outfit?

I have always been passionate about fashion and have a unique style of my own. My sister got married last year and I needed some accessories to go with the dress so I reached out on Facebook and was overwhelmed by the number of responses that I got, and thought what an easy and fun way it was to shop. I ended up with accessories that were designed specifically for me, right down from me choosing what materials and colours I wanted. So from this idea the site was born and I knew I had spotted a gap in the market.

Apart from absolutely loving being a Mum and spending time with my children, my other passion is Fashion. I have always loved clothes and especially accessories. My imagination, creativity and personality are shown in what I am wearing and how I look!

I am also a huge supporter of UK Artisans and I love the idea of being able to promote some of them through my new business venture.

3- How does it feel to make a living out of something you love?

I have had a very successful 20 years career in I.T. On first meeting me though, many people have been surprised by my career choice and have expected me to be doing something in the fashion industry! After having my second child, I took redundancy and looked to find a job that fitted in around family life – almost an impossible task! Accessorize My Outfit not only allows me to work in an industry that I love but it allows me to spend quality time with my young children.

4 – Any advice for other ladies who might want to start their own businesses?

Running your own business is not easy but it is incredibly rewarding. My advice to anyone who is thinking of giving it a go is keep a positive mind. “Where there is a will there is a way” – as they say!

5- What is the next step for Accessorize my outfit?

Although Accessorize My Outfit is very new, I believe I have a unique business, that has the potential to be very successful and I have the ability, enthusiasm and commitment to make this happen.

Why don’t you try it too? Let me know what you think! If you have a small business you can also get in touch with AMO, if you are interested in being part of the network.

Thank you Emma for reaching out and good luck for your project!


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  • Reply PinkCheetahVintage March 27, 2014 at 14:35

    I think accessories can make or break an outfit—nice to have places to get inspo 🙂

  • Reply Val S March 27, 2014 at 17:40

    It’s a nice idea, and I hope she does well. It would be a fun business to run!

    • Reply Emma March 27, 2014 at 19:18

      Thank you Val, it is hard work getting the business off of the ground (and slightly stressful!) but I am determined to make this a fun business eventually – I do love the time I spend looking at fashion designers creations, there are so much talented artists in this country. It is so hard not to keep buying myself lots of fabulous treasures!!

  • Reply Emma March 27, 2014 at 19:11

    Thank you so much for the review Sara and for all your help in promoting my new business venture :o). with a massive smile….Emma x

  • Reply Angelmazz March 27, 2014 at 19:27

    We are part of this amazing concept and are very happy to say that for us it’s a great way to get our products to the masses and to also have our business promoted on such a large platform! It’s early days for the company but it’s already a big success long may it continue!!! Lots of talented people all looking to help what else could you ask for!!

    Mazz x

  • Reply Arlene March 27, 2014 at 23:19

    Awesome and encouraging lady you are Emma. Patience and virtue will always flourish. Thank you for the many opportunities. Your venture will be a huge success.

  • Reply maude and martha March 28, 2014 at 00:26

    We are one of the businesses working with Emma and are enjoying being part of this great new concept.

  • Reply Kizzy @ The Dainty Dolls House March 28, 2014 at 10:16

    This looks wonderful, I love the idea too!! Perfect review doll xx

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